Lighting texture of the product performance

object structure, texture and surface due to different texture, so the ability to absorb light and reflected light are also different.Therefore, depending on the different textures of light reflection, we have an object can be divided into: absorption body, reflector, transparent body.This is just more broadly categorized, the texture of some products between absorption body, reflector, transparent body between the two of them, or both absorption body, reflector, transparent body combination of the three composite products.But only for simple and basic texture of objects to explore the performance of lighting in order to create a good complex objects.We are still-life of products based on different texture features, explore all types of commodities typically light and shooting techniques common fabric and patterns, and on this basis, replicability, the pursuit of a more perfect visual performance, of course, just to show the different textures and the use ofthe different lighting methods, if it is other aspects of the performance of still-life products, then the lighting method should be on this basis, coupled with creativity.

1. Absorptivity body shot

absorption body products include: fur, clothing, fabrics, food, fruit, coarse pottery, rubber, mattplastic.Their surface is often not smooth (as opposed to reflective body and transparent body is concerned).Therefore, the reflection of light relatively stable, that is relatively stable object color inherent unity, but these products are often their own rich visual level.In order to reproduce the absorption level of the surface texture, fabric light lights should preserved, shun light, side-cis-ray-based, and the light is relatively small, so that their performance levels and colors are richer too.

Figure 1 Figure 2

food is typical absorption body.Food texture and its performance is always the color, smell and taste a variety of feelings linked to let people feel the food, fresh, taste, rich nutrition, etc., to arouse people's appetite.Figure 1 on the top and right side of Pi Sheti addition of two soft lights, so the image texture of all the food was all very fine performance, but also very rich in the surface layers.Figure 2 in the orange in front of hit a soft light, the cis-light performance makes the surface more of the bright colors of orange wrinkled surface, subtle sense of texture performance very place.

2. Reflector photography

reflective surface is very smooth and relatively strong reflectivity of light, as if one sidemirror, so shape the reflector are generally allowed to a "black and white" in contrast to visual effects.Reflector is a more smooth surface and there is no pattern of metal, or porcelain.To demonstrate their surface smooth, does not make a face appear more three-dimensional non-uniform spot or spots, so the best way is to use a large area of light exposure or the use of reflectors lighting, lighting the area the bigger the better.In many cases, reflective objects in the reflective white lines may be uneven, but it must be gradual to maintain unity, thus making it seem real, if the surface appear bright reflectors high light, you can direct light through the very weak获得.

Figure 3 Figure 4

Figure 3, in order to make a knifeand the fork at the top side of North Korea by the light evenly to ensure that there is no knife and fork flares and spots, so sulfuric acid paper were made using two layers of soft material on the box cover in the main, and a large area with soft light source (octagonal shade flash)Soft box hit the top of its tone is more abundant, thus demonstrating its texture.If they are directly exposed to flash light source, and without soft boxes, then the direct light will seem hard, but hard-light direction is very strong, so light, shape, size will have a direct reflection on the knife and fork to form a clear spot, then itloss of object texture.Although it can be expressed in the hard light reflective body's own characteristics, but it is difficult to control, often resulting in relatively trivial reflection.If not for a special reflective effects, film reflector is usually choose soft, soft body can better the performance of reflector texture.Also note that the lamp is a light point, made it necessary to try to hide the obvious source point on the reflector performance.Usually by adding shade cloth in the shade Riga soft way to hide the source point.Because the reflective properties of reflector, we should also note that the reflection of camera and film division, otherwise there will be spots.Usually will choose one's own point of view is not reflected to the viewfinder; of course, there are other methods, such as sulfuric acid can be produced in soft paper boxes dug a hole inserted into the lens to shoot the aim is to try to hide the photographers and camera.

reflector lighting is the most critical reflective effects, so I generally use the actual shooting black or white cardboard to reflective, especially in spheres such as cylindrical body or three-dimensional surface of the reflector is not obvious.The black lines in Figure 4 is a strip of cardboard with black reflections up, but the use of cardboard to be just right, otherwise there would be a lot of clutter reflector formed on the spot, undermining the integrity of reflector, would be unable to showthe texture of the.Many commercial photographers in order to show visual images, not only black, white cardboard, but also use different rates of gray cardboard reflector to reflector, so that not only can grasp the essential characteristics of reflector, but also can control the reflection of different levels,works to enhance beauty.

3. Transparent shooting

transparent body is, by definition gives a transparent texture performance,and the surface is very smooth.As the light can penetrate the transparent body body itself, it is generally select backlighting, side backlighting and so on.More rigid light quality to produce exquisitely carved artistic effect, reflecting texture.Transparent body are mostly alcohol, water and other liquids or glass.

Figure 5 Figure 6

film transparent body is very important thatreflects the extent of the main body of the permeability.Commonly used in lighting when the transmission light illumination, backlighting bit used, light can penetrate transparent body, in different textures to form a different brightness, sometimes in order to strengthen the transparent body shape modeling, and highlighted it with backlighting the background stripping,can be transparent body left, right and top of the cardboard add black lines to outline the shape.Figure 5 is to use backlighting to form a bright background, with black cardboard to be modified vitreous contour lines, with different lines and blocks of light and shade to enhance the performance of vitreous surface shape and texture.Of course, the use of backlighting, when it should be noted, can not make light appear, usually covered with soft paper to light.

the context of the performance of Black and transparent body, to Beishe Ti and background separation, on both sides with soft lights, not only the subject and the background can be separated, but also make it a richer texture (Figure 6).If at the top plus a light box, we can show half of the outline of objects, and transparent body on a black background where it is particularly exquisite wrought.If it is filled with colored liquid and transparent body, in order not to lose the original purity of color, you can put an object on the back of the white line and the object shape, which set off its original color.

lighting on the theme of the performance

light in photography is not only the performance of an object is used to objectively morphological characteristics, but also gives the feeling passed.Reproduce the still life product shape, size, color, texture, space and other visual information, also demonstrated a positive beautiful still life many aspects of products.Photographers can not simply from the appearance to observe the light, but should constantly be thinking "light" contained in the emotional language.Photo material being run, a different lighting angle, brightness, resulting effect is different.Control light in the effect of Photography, and a keen sense of this is the photographer's instinct, like a painter skilled use of color to describe an object, as photographers is to use lighting to "describe."

1. Direct manifestation

direct manifestation refers to the lighting of the product or the circumstances of its composition an atmosphere of direct rendering.This fabric is light most of the direct effect of the main body.As the light there is cold, strong or weak, light and shade of the points, so to demonstrate the theme and atmosphere are also different.

Figure 7 Figure 8

Figure 7, in the perfume aroundboth sides of the layout of two plus soft cloth without flash, light relatively tough, loud, why there have been low-key works.Works to convey is that perfume mysterious and full-bodied flavor.The Figure 8 this is the same perfume, in the still life behind Taiwan branded soft flash, showing the rich perfume bottle level, seem noble and elegant.

Figure 9 Figure 10

look at Figure 9 and Figure 10, are both sides of the lighting, but Figure 9 Pishe Ti added the soft lights flash.But the main difference is the color temperature produced by different light sources.Figure 9 in the 3200K color temperature of about, something warm tone effect, the product appears noble; while Figure 10, color temperature is about 5400K, produce the effect of cold adjustment, giving a feeling of elegance.

2. Indirect Performance

indirectly refers to the screen to accompany the performance of physical, background or the atmosphere to be rendered.This fabric is light only in order to enhance the theme atmosphere, rather than directly shaping the main body, it must be, and the other to shape the main body of light interact.

① decorative light on the screen

Figure 11 Figure12

this just be used to decorate the screen as a whole or partial Beishe Ti outstanding performance characteristics.Chong light screen effect, the first ornaments of the flares, starlight effect, a variety of decorative effects such as light color are typical of the decorative light.On a black background out of a hole on the buckle, playing in the background behind a flash, shot a beam of light to form a starlight effect of making it even more splendid and magnificent subjects.

② light on the background

of background light or even a unified fabric is light, or there is a gradient contrast lighting.To be able to destroy the tone of the whole picture, not only will not achieve the theme of the role of contrast, but also works to change the subject.The background light, we should pay attention to contrast, and pay attention to harmony and unity.Figure 12 is marked with a black background of the condenser to a bluish and yellowish color to complement the main body, thus prominent theme.

③ the light of the foil material

Figure 13

the light of the foil material in most cases directly on the main body with the right shape with the fabrics to the performance of light, but sometimes also specificallyTo foil material set a lamp.Light objects on the foil does not undermine the main effect of light and shadow, the light itself can not be too abrupt.Figure 13 is the perfume of the main lighting in the shaping of the full context, for the foil material - silk, playing a blue-chip flash lamps, so that the main body could be more charming and moving.

lighting right shape and color performance

1. Light on still-life product modeling of the shape

lighting performance of still-life product modeling mainly refers to the product dimension and surface shape (contour) in shape.When shooting close-up objects or close-range, it is best to use the front fill light, showing a positive objects, texture, exposure, brightness Zeyi is suitable to shape better.Affect the performance of the main factors in this regard is the intensity of light (or light ratio) and the light irradiation position.

Figure 14 Figure 15 Figure 16

Figure 14, Figure 15 have adopted the side-VIS spaces, of which Figure 14 using a soft light, light, softer light than the small, so Apple's chiaroscuro weaker; Figure 15 using a floodlight, light, relatively strong light than large, light and dark contrast, and with high spot.Therefore, Figure 15 Figure 14 more than Apple's three-dimensional sense.Figure 16 using cis-ray light-bit, Apple is basically taken to the light, therefore, the Figure 16 three-dimensional sense of the weakest in the apple, but shun the central bright light produced by the surrounding dark special effects, making profile is quite clear.And Figure 16, the opposite of cloth alone, Figure 17 of the backlighting.Figure 17 is essentially taken to the Ministry of Apple's dark, so Figure 17 three-dimensional sense of the apple is also weak, but the backlighting of space where the perspective of Apple's performance is very good, so that the screen has Zongshen Gan.In particular, is processed into a low-key effects, the backlighting is more conducive to sketch out the contours (Figure 18), so contour-ray is actually a kind of backlighting.

2. Light on the performance of still-life product color

"Just color of the source" light on still-life productplays a direct role in color reproduction.Can there be bright colors, light change the color changes.Were only in the light under which the perceived color of an object, if it is in the dark, and then beautifully rich colors do not see.Advertising photography at the scene, light the role of color there are two points: First, the direction of light; second color of light.

light direction, light the middle finger in the cinema of a different cloth light bit of light exposure, such as cis-light, side light, backlighting and so on, these different light-bit, so that a different light and shade created still life changes,makes the color is also different.Cis-ray refers to the subject taken by the smooth, virtually no shadow, shadow adjustment levels than the flat monotone, contrast is small, but exquisite colors calm and bright colors.Figure 16 is used to shun light, Apple's color screen is very bright.Side light colors make the products to generate significant in the brightness contrast, and the transition naturally rich in Figure 15 in the Apple color changes from light to dark and rich nature.Backlight brightness of the still-life products are relatively poor performance of the Department of color, but also a more deep tone.Often make use of backlighting color of the overall performance of spatial effect.Figure 17 works in this backlighting colors inherent in the basic loss of Apple, but the dark is still some level, Apple's a great color contrast.

Figure 19 Figure 20

Figure 21

light colormainly refers to the light itself, color preferences and color temperature, color reproduction of the film, as well as the theme color screen has a huge impact performance.As we all know, in the fluorescent and incandescent lamps, the same still life will show a different color, which is subject to the impact of the different color temperature reasons.For example, orange-red in incandescent light was red, but they showed Chupin under fluorescent red or purple.Figure 19 is a low color temperature in the shooting of Apple, Apple on the reddish color, warmer, while Figure 20 is a high color temperature in the shooting of the apple, the color of bluish, Pianleng.Milky white phone in different colors of fiber lamp light generated by purple and blue color effect.

Integrated lighting for still life on the three aspects of product performance analysis, stressed the fabric alone, still-life advertising photography major modeling tool, select the light is to choose the screen shape and color.Lighting can work fine tone level and tone levels of a richer, more changes in the main image, so that still-life products more lively and expressive.As a visual communication of the commercial photographer needs to make full use of light and shadow of this element of the still-life products for visual re-creation of the still-life lighting products can not only make an objective record of the image, but the visual image of the product can still-life is more beautiful, makes an impressiondeep.Still life lighting products for each small change will bring different feelings to the work, therefore, the photographer in the conceptual and creative when making sketches of the way to lighting the product analysis is necessary, so as to predict the workvisual effects, thus enhancing the power of works of artistic expression, creating a classic commercial photography.

still-life advertising photography is "light" and "shadow" of the plastic arts.The rational use and play a light in modeling the role of all can not be replaced, through the works of still life product information delivery to visually express the photographer's thoughts, and feelings have a role can not be ignored.Lighting analysis demonstrated the art of the different visual effects, make still-life advertising photography artistic image is more vivid, so that the consumer works and works of a more profound impression on the theme.


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